Thursday, January 29, 2015

Free "Audiences Everywhere" workshop- perfect for Arts Organization in town to help better understand their audiences

Thanks to our friends at the Theatre Think Tank who told us about this - we're spreading the word about this free seminar:

The Arizona Commission on the Arts is partnering with Audience Avenue to bring Matt Lehrman’s Audiences Everywhere™ workshop to Phoenix and Tucson in February 2015.

Intended for nonprofit arts organizations large and small, Audiences Everywhere‘s whole-organization approach to understanding your audience promises to “blow away conventional wisdom, energize new ways to advance your mission and inspire innovation at every level of your organization.”

What will you learn?
Audiences Everywhere™ presents actionable and thought-provoking lessons, including:
Why it’s necessary to evolve from a “push” to a “pull” paradigm for engaging audiences,
Who is “our audience?” Recognizing audience personas,
How social media meaningfully connects audiences to your organization’s mission,
Where and when to make audience-building a priority for everyone in your organization,
What is the bottom line of audience engagement – and how to improve it immediately and dramatically!

Who should attend?
Organizations large and small and from every arts and cultural genre; executive directors, artistic directors, curators, development and marketing professionals and board members.

When and Where?

Tucson, AZ
February 10, 2015, 1:00 – 4:00 PM
Arizona Theatre Company Cabaret, Temple of Music and Art

Phoenix, AZ
February 11, 2015, 9:00 AM – 12:00 PM
Singer Hall, Phoenix Art Museum

How much does it cost?
Thanks in part to the sponsorship of Patron Technology, Audience Avenue and the Arizona Commission on the Arts, we are pleased to offer these workshops free of charge to those who register in advance.

How do I register?
Click here to register today!

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